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Building Traffic to Your Booth

Invite Your Customers To The Show

Don’t let your competitors be the only ones to invite your clients to the Show.

Take advantage of this FREE opportunity to save them the $25 Show registration fee compliments of your company at no cost to your company. Take a few minutes prior to ordering to consider how you are going to distribute them. This will help to determine how many you will need and where you would like us to ship the passes.

Consider the following free pass distribution schedule:

  1. Mail the Free Pass “Teaser” to your clients. OUT OF STOCK

  2. Follow up with an email asking them to watch for the Free Pass and encourage them to register.

  3. Mail the Free Pass “Flyer”.

  4. Follow up with an email letting them know that the flyer with seminar program has been sent and confirm that they have registered.

  5. Finish your communications plan with a final email one to two weeks out from the Show to remind them of your booth number.

Letting your clients know that they can plan to see you at the Show will help to increase the traffic to your booth.

 

 


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